Learning objectives
Evaluate corporate social responsibility issues in practice, including honest accounting, bribes or incentives to win contracts, and social auditing.
Explain why a business must take account of its local community and how pressure groups use campaigns, boycotts and publicity to influence decisions.
Analyse how demographic change — an ageing population, migration, urbanisation and changing household structure — at local, national and global level affects business decisions.
Assess the impact of technological change on products, processes, costs, jobs and markets.
Analyse how moves by competitors, such as price cuts or new launches, and changes in supplier prices or reliability affect business decisions.
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